ARE LEGAL TAKEDOWN NOTICES COMMON?
Following Khloé’s unedited photo going viral and the reality star’s team trying to get it removed from the internet, many have been wondering about the so called ‘takedown notice’.
Takedown notices are in fact quite common on social media platforms, as ABC News in Australia explains.
“They are invoked under the US Digital Millennium Copyright Act (DMCA) which protects copyright owners who believe their rights under US copyright laws have been infringed.
“What makes this situation interesting is the nature of the content in question and the ferocity with which the takedown notices are being issued.
“The image of Khloe Kardashian has been generally well received from her predominantly female audience, to whom she regularly stresses the importance of body positivity.”
The leaked photo sent shockwaves around the world after it appeared to highlight how much Khloe edits her social media snaps.
Although she looks stunning in the unfiltered pic, it bears very little resemblance to the sort of highly edited snaps Khloe would usually post online.
The image seems to have been taken at mom Kris Jenner’s home in La Quinta, California, where the Kardashian clan just spent Easter.
Tracy Romulus, Kim Kardashian’s friend and chief marketing officer for KKW brands, said in a statement to Page Six: “The color edited photo was taken of Khloé during a private family gathering and posted to social media without permission by mistake by an assistant.
“Khloé looks beautiful but it is within the right of the copyright owner to not want an image not intended to be published taken down.”