blackowned

Black-Owned Health and Wellness Businesses to Support Now and Always

As the country is still grappling with the tragic death of George Floyd and the ongoing protests in its wake, musician and activist Calvin Martyr has launched #BlackOutDay2020 on July 7. This campaign calls for an economic boycott where the Black community pauses on buying to highlight their economic spending power. If they do spend money, they are encouraged to buy from Black-owned businesses only.

Just like the fashion and beauty industries, the wellness and health space is full of brands that are founded and run by Black women and men. Whether they’re selling aromatherapy candles, producing fitness-minded podcasts or shattering stigmas of what it means to be “well” for Black women, each of these companies was once just a dream and is now a hard-earned reality.

But don’t just shop these Black-owned businesses today, or this week. Support them regularly, engage with them on social media and spread

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Shop these black-owned fitness brands

Superior and stylish exercise apparel brings out the inner champion for any fitness enthusiast. Not to mention, there’s nothing like original designs and cultural prints that make you stand out from a crowd donning the same pair of navy leggings. Not available in big-name stores, these black-owned fitness brands have made a name for themselves by providing seasonal looks that accompany a poignant message.

Whether that be inclusivity size-wise or prints native to their roots, adding these pieces to your closet is a great way to support artists of color while turning heads at the same time. Scroll on to discover some of the best up-and-coming labels catering to diverse audiences and snag something for your next hiking trip to bike ride before sizes sell out.

An African-inspired athleisure brand, Sankofa Athletics make all their products in the United States and feature both men’s and women’s styles.

Drawing her inspiration

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